Digital DaDa

By Emmett Williams

DaDa according to some schools of thought art non-sensical representations which may or may not be acceptable forms of traditional art. I will have to depart from this analysis, as Art itself is a topic for open discussion and is open to interpretation by all. In essence DaDa to me is a rejection of ‘purely traditional’ art forms and and or ‘styles’ and embraces the spontaneous element of ‘reconstruction of objects in 3-D/ sculptural, or 2-D/Drawings and Paintings in an ‘attempt’ by Artists/Creatives to form a ‘new method’ of conveying their ideas/visions of a modern world. You can not achieve anything new that hopes to communicate new ideas, new insights and hope to be effrective in a constantly evolving society, no matter what part of the world you live in by using predictable, out-dated methods. Yesterday’s news-paper, magazine or scribbled note, ripped or cut out of it comfort-zone of the discarded carcass and planted with a current, more relevant image of a raving beauty and scrawled penmanship of the adoring Artist spell DaDa! Perhaps a metaphor after all for ‘Father’ as in creator, claiming paternity for his new Artistic creation? And so we visit with our friend once more Claudio PARENTela who embodies the spirit of DaDa, through collaged elements in his works. Parentela also focuses on ‘Digital DaDa’ by creating his vision in animated formats via animated .GIFs. See samples below, and examine his works on his Website. See Links and enjoy his journey with this fun intriguing art form!

So this form adds the element of animation to the concept. I am having fun with it, it has cinematic potential.